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In This Month's GIFTBEATFebruary 2012
Turning Personal Triggers Into SalesWhat are the seven triggers to persuasion and captivation? Author Sally Hogshead guides retailers on triggers that can be used to strengthen customer bonds. More >> Atlanta Gets 2012 Off To Strong StartUsing words like "energized" and "busiest in years," manufacturers gave a thumbs-up to the Atlanta show, where crowds — and an upbeat mood — were plentiful. Holiday Surprises: What SoldWe share the product categories and lines that helped make the season merry and bright. "Frosty Fridays" Help Move GoodsA New York retailer decided to jump into the discount fray with "Frosty Friday Deals," a weekly promotion. |
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